Free Short Report


A great way to drive traffic to your site is by offering a free short report -- anything between 4-7 pages. This report will deliver targeted information in an easily accessible format -- that your niche will be interested in.

The best thing you can possibly do is give somebody information they want, or answer a question they are asking. Offering a free report that answers a question that many want to know -- will certainly get you noticed.

So how do you know what people are asking?

Go to any forum in your niche -- and look at the hundreds of questions that are being posted. This is a goldmine waiting to be tapped for the savvy individual. What's to stop you  looking at the answers and using the replies and comments to create your own short report?

Suddenly you will have a hot report addressing an issue that you know many are interested in. Although this may be a new concept to you -- the results can be extremely powerful.

Many forums have hundreds of threads and comments to one topic that someone has posted. That's how much interest there is in the subject matter. All you have to do is visit a forum in your niche subject -- and look at the most popular subjects being discussed.

Now -- I am not advocating using other peoples words. Do not do that! But instead read all the replies to a popular topic -- and then re-write into your own words. You will already have a huge amount of material from the replies to use as inspiration.

A really simple way to quickly gather his information and turn it into a free short report - is to write a Top 10 report on your niche subject. Top 10, Top 11, Top 20 formulas always work well.

For example - imagine your niche is the Wedding Business. Others in the same niche could be interested in a free report entitled  "10 Glorious Honeymoon Locations." And you would simply compile this from information gathered from various posts on this subject matter.

In the childcare business - do the "Top 10 Pets for Children" short report. Let your imagination run wild with the Top 10 ideas in your niche subject.

Once you start thinking, it really is very easy to create an original short report within the hour.

However, there is a powerful method to get your short report written for you -- for free.

Working in your niche, think of a topic that would make an interesting report. If your niche is ebay - a short report about the biggest sale made using ebay would be something many would like to read. For Fishing niche - secret great fishing locations. Health niche - the Top 10 Headache Cures.

The possibilities are endless once you start flexing your creative muscles.  Then simply post a new topic on a forum explaining exactly what you are doing and wait for the replies.

Below is an actual example from Chris Farrell. He posted the following thread on 3 different forums:

"Hello everyone... I'm writing an ebook called "My Biggest Website Regret" mainly coz I've made a few and it's always helpful to learn from others.

Would anybody be prepared to share some of your mistakes from your early days in this bizz? Maybe you are still in your early days and you have made a few errors along the way that you'd be prepared to share?

I will gladly include your link in the ebook from any quote/anecdote you can provide.

Thank you all very much..."
Within 24 hours ... he had over 100 replies. All he had to do is compile the responses into a list format - write a quick beginning and end - put his website address at the bottom of every page - and he will have a great targeted information product that he can use to build his list.

He could even call it "The Top 101 Website Mistakes - and How To Avoid them."

Are you now beginning to see how easy it is to post a thread, gather the replies, and package the information into an exclusive ebook or free short report?


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